The Marketing Department leads College-wide marketing efforts to increase Wheelock's brand awareness among prospective students, parents, alumnae/i, and opinion leaders; to competitively position the College; and to drive admissions inquiries for undergraduate and graduate programs. The team is also charged with ensuring an accurate and consistent identity for Wheelock, both internally and externally.

Working with internal clients from across the College, the marketing team provides marketing consulting, an array of design and production services, and training in various marketing tools. The Department manages the development of major admissions publications for all programs, brand advertising, call-to-action advertising, and online marketing (web, email, social media, search).

Public Relations/Media Inquiries are handled by Wheelock's outside public relations agency, Colette Phillips Communications. The PR Guidelines for Staff web page provides tips for staff and faculty interested in engaging with the media.

How to Contact the Marketing Department

General Inquiries
Wheelock College Marketing Department
Activities West Building, Room 306
Boston, MA 02215
email: marketing@wheelock.edu

To better assist Wheelock departments, the Marketing office has created dedicated email addresses for the following types of requests. Requests submitted to these email accounts are automatically routed to the appropriate staff members, who will contact you to follow up.

• Electronic Signage Board Inquiries should be emailed to signage@wheelock.edu. See the Electronic Signage Guidelines web page for more information about how to make use of the College's digital signage boards.
• Web Support Requests (such as updates to web pages) should be emailed to websupport@wheelock.edu. For information about learning to use Wheelock's Content Management System (CMS) to update your department's web pages, visit the CMS User Guide web page.